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    What’s the difference between Total Users and Active Users in GA4?

    Asked on Saturday, Sep 13, 2025

    In Google Analytics 4 (GA4), "Total Users" and "Active Users" are metrics that provide insights into user engagement, but they measure different aspects of user interaction. "Total Users" refers to th…

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    How do I configure enhanced measurement in GA4?

    Asked on Friday, Sep 12, 2025

    Enhanced measurement in GA4 allows you to automatically track interactions like page views, scrolls, and outbound clicks without additional code. This feature can be configured in the Admin section un…

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    How can I track video plays in GA4?

    Asked on Thursday, Sep 11, 2025

    To track video plays in Google Analytics 4 (GA4), you need to set up custom events that capture interactions with your video player. This typically involves using Google Tag Manager (GTM) to listen fo…

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    How do I track form submissions in GA4 using GTM?

    Asked on Wednesday, Sep 10, 2025

    To track form submissions in Google Analytics 4 using Google Tag Manager, you need to set up a tag and trigger that captures the form submission event. This involves configuring a GA4 event tag in GTM…

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